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Mission Statement & Design philosophy

  • Kate Fox
  • Sep 22, 2020
  • 3 min read

Updated: Oct 22, 2020

Mission Statement


To help educate individuals so they can understand and learn about sensitive matters revolved around medical information.


Design Philosophy


When understanding and comprehending medical information, it can seem overwhelming to take in. By implementing great design to help educate and inform the public about breast cancer, we can help each other take in sensitive information and mitigate stressful thoughts by answering your questions.



Identifying Past Successes

  1. Graduated high school a semester early even with my learning disability

  2. Got into the University of Colorado Denver. I was expected to only be able to make it into a community college my whole life.

  3. Became a manager for the Colorado Athletic Club (CAC) café at age 20. Managed to get us to our yearly financial goal in 4 months and saved us $1,000+ a month.

  4. Created a website and hand sanitizer mockups for initium Health to help support the medical industry during the COVID-19 pandemic.


Core Values


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Ways I Could Make A Difference

  • Help improve the way people view a scary subject

  • Help educate people on touchy subjects

  • Help my family out financially

  • Help create aesthetic visuals that represent a company’s fullest potential to help others

  • Help reflect changes that are or are not being implemented to help better our earth

  • Help reflect changes that are or are not being implemented to help better human health


Life Goals

  • Get a job as a medical illustrator

  • Learn more about human anatomy

  • Learn about color theory

  • Learn new techniques using 2D and 3D software’s

  • Create visuals that will educate others over touchy subjects

  • Grow my contacts with those in the design field and medical field



Definition, User, & Purpose


With my current and desired skill-sets, I will help educate others using visuals and illustrations.


My design services are specifically aimed towards patients who are interested to learn and understand about a medical subject.


The problem I am aiming to solve is how I can use visuals to help educate someone (patient or anyone interested in learning more) about a medical subject.


1. Why do I want to help educate?

Because it helps me learn and understand different point of views of all kinds of information.

2. Why do I want to educate everyone?

Because not just a patient is curious about a medical subject.

3. Why do I want to help others?

Because it makes me feel accomplished and successful.

4. Why am I interested in solving a medical question?

Because I am surrounded by those who study medicine and have a good understanding of the human body.

5. Why do I think visuals are the best way to educate?

Because it has been proven to be most beneficial for people to understand and gather information.


Differentiation, Values, & Goals


Based on what I have seen for educational medical videos, they are either very graphic, outdated, or of a person communicating information and facts but not visual to represent what they are saying. Our attention span lasts around 8-12 seconds. Visuals can keep ones attention and help them stay focus on the information being provided to them. I will use my design skills to help capture that attention and provide informative information that will help answer ones questions and hopefully put at ease.


My design services will help better someone’s life because I will help answer as many questions as I can revolving around breast cancer. By providing pros and cons of medical options involved in specific stages of breast cancer, my visuals will be used to help someone make a decision as to how they would like to address the matter at hand.


The end goal is to figure out how I can use my skills to educate and mitigate a stressful medical subject revolved around breast cancer.

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